Measurement options for mobile apps
Steps to integrate your mobile apps with TrafficGuard in realtime
Use the Measurement URL
The Measurement URL provides simple integration with your current platforms and can be used both via redirect or parallel tracking to measure and validate and mitigate clicks.
It is best used in combination with the Measurement postback URL or Measurement SDK to measure activity in your mobile app.
Additionally, if you want to track impressions you can use the Impression Measurement URL or Measurement JS tag.
Using Measurement postback
The Measurement postback URL provides simple integration with you current measurement platforms to track installs and in-app events when you are using the Measurement URL to track clicks.
Using Measurement SDK
The mobile SDK is the recommended method for validating installs and user activity in your mobile app. This should be used in combination with the Measurement URL to track clicks.
Measurement SDK
Use the Measurement API
The TrafficGuard Measurement API is a standard set of protocols for collecting and validating user activity from any Internet-connected device.
Measurement options for web pages
Steps to integrate your websites and web pages with TrafficGuard in realtime
Using Site Tracker JS tag
The tgtag.js library is the recommended tracking code for display ads, video ads, websites and web pages.
Using Measurement URL
The Measurement URL provides simple integration with your current platforms and can be used both via redirect or parallel tracking.
Use the Measurement API
The TrafficGuard Measurement API is a standard set of protocols for collecting and validating user activity from any Internet-connected device.
Measurement options for display & video ads
Steps to integrate your third-party ad server or DSP with TrafficGuard in realtime
Using JS Ad tag
The tgtag.js library is the recommended tracking code for display ads, video ads, websites and web pages.
Using Impression Measurement URL
The Impression Measurement URL provides simple integration with 3rd party platforms
Using Measurement URL
The Measurement URL provides simple integration with your current platforms and can be used both via redirect or parallel tracking.