Integrating with Appsflyer
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      3. Integrating with Appsflyer

      Integrating with AppsFlyer

      Introduction

      When adding an app to TrafficGuard you will need to configure the mobile measurement platform (MMP) so TrafficGuard can send click data to the MMP and authorise the the MMP to send us notifications for installs and events.

       

      Prerequisites

      You need to be an Appsflyer customer and have the Appsflyer SDK installed in your app.
      You need to have added your apps in Trafficguard

       

      Enable TrafficGuard in Appsflyer

       

      TrafficGuard Portal

      1. Open the TrafficGuard Portal
      2. If you are an Agency user, select the organisation to which you want to add the app
      3. Go to Settings from the side navigation
        4.Copy the organisation ID and token
       

      Appsflyer Portal

      1. Log into your AppsFlyer Dashboard
      2. Click on Integrated Partners
      3. Select TrafficGuard
      4. Add your TrafficGuard Organisation ID and Secure Token copied from the TrafficGuard Dashboard into your AppsFlyer Dashboard
       

      Default postback

      1. Select the option to send all installs including organic
      2. Select the option to send all rejected installs
       

      In-App Events Postback

      1. Enable the in-app event postbacks
      2. Select the option to send all events including organic
      3. Add each event and map it to the corresponding TrafficGuard event name.
      4. Click Save

      Enter the most relevant event names from the list below and add it in the field under the event name as in your Appsflyer dashboard.

      Event Names - Lower Case with no spaces

      Make sure the below TrafficGuard event names are all lower case with no spaces

      open
      registration
      purchase
      level
      tutorial
      addtocart
      checkout
      invite
      achievement
      search
      share
      login
      viewcontent
      Pageview

       

      What data will I see in Appsflyer?

      Once you enable an integration with Appsflyer, TrafficGuard will automatically send all valid clicks to Appsflyer. In your Appsflyer dashboard you will see all the clicks that came from TrafficGuard under the pid "trafficguard_int"along with installs and in-app events attributed back to TrafficGuard. This will give you automatic segmentation for users acquired via TrafficGuard links.

      TrafficGuard shares all of its click data, which will be automatically mapped to the following parameters in Appsflyer.

       

      TrafficGuard Macro Appsflyer Macro
      campaign_id c
      site_id af_siteid
      sub_partner_id af_sub_siteid
      creative_set_id af_adset
      creative_id af_ad_id
      creative_type af_ad_type
      appsflyer_pid pid
      appsflyer_prt af_prt

      TrafficGuard advanced data

      TrafficGuard Appsflyer
      Cost data

      Appsflyer supports user-level cost data
      GDPR data Appsflyer doesn't support user-level GDPR consent passing