MRC Definitions
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      2. Fraud Taxonomy
      3. MRC Definitions

      Incentivised manipulations of measurements

      'Fraudulent incentivised promotion of an entity without its knowledge or permission. Excludes cases where the entity paying for the incentive is the entity being promoted.'

       

      Classification
      Sophisticated Invalid Traffic
      TrafficGuard Indicators

      Abnormally high conversion rate
      Rejection Codes score_domain_global
        score_siteid_subpartner
        highratio_clicktoinstall_siteid
      Fraud Tactics