Google Ads Data

Once you have linked your Google Ads account we will begin a process to collect additional data directly from Google Ads.

This data will be collected daily and may not be visible in TrafficGuard reports and dashboards for the current day.


Report columns based on Google Ads data:

  • Impressions
  • Cost
  • Conversions
  • Est. first page CPC
  • Est. Top of page CPC


Please note that our Protect PPC plan only reports on fraud, so if you see any invalid data within in your dashboard this plan does not block an IP's

Report dimensions based on Google Ads data:

  • Region
  • City
  • Ad network