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      Back to home
      1. TrafficGuard Support Hub
      2. Fraud Taxonomy
      • Getting Help
      • PPC Protection
        • Getting Started PPC
        • PPC Dashboard and Analytics
        • PPC Exports
        • PPC Traffic Control
      • PPC FAQs
        • Integration
        • Dashboard, report and export
        • General
        • Users and account
        • Billing
        • Data Privacy
      • Ad Fraud Protection
        • Getting Started
        • Managing Your Properties
        • Supply Partners
        • Ad Network Integration
      • Agencies and Partners
      • Measurement Options
        • Site Tracker Tag
      • Platform Integration
        • Mobile Measurement Platforms (MMP)
        • Partner Management Platforms
        • Tag Management Platforms
        • Developer Documentation
      • Dashboard and Reports
        • Dashboard and Reports
        • Traffic Control
      • Security & Privacy
      • Fraud Taxonomy
        • MRC Definitions
        • Fraud Tactics

      Fraud Taxonomy

      Browse our documentation on Fraud Taxonomy

      MRC Definitions

      • General and Sophisticated Invalid Traffic
      • Known data-centre traffic
      • Bots and spiders or other crawlers
      • Activity-based filtration
      • Non-browser user-agent headers or other forms of unknown browsers
      • Pre-fetch or browser pre-rendered traffic
      • Bots and spiders or other crawlers masquerading as legitimate users
      • Hijacked devices, user sessions, ad tags and ad creatives
      • Hidden/stacked/covered or otherwise intentionally obfuscated ad serving
      • Invalid proxy traffic
      • Adware + Malware
      • Incentivised manipulations of measurements
      • Falsified viewable impression decisions
      • Falsely represented sites
      • Cookie stuffing, recycling or harvesting
      • Manipulation or falsification of location data
      • Invalid Impressions
      See more

      Fraud Tactics

      • Cookie stuffing
      • Bots
      • App Install Farms
      • Click Injection
      • Click Spam
      • Compliance Fraud
      • Sophisticated Bot Driven Installs
      • Ad Stacking
      • Ad injection
      • Auto-refresh
      • Domain spoofing
      • Pixel Stuffing
      • Location Fraud
      • User-Agent Spoofing
      • Retargeting fraud
      See more
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