TrafficGuard cookie usage on websites

This document describes how TrafficGuard uses cookies to provide fraud prevention and security solutions to our customers.

TrafficGuard uses cookies and similar technologies that we deploy through integrations on customer websites to provide advertising fraud prevention and security solutions.

This information helps us monitor for and detect potentially harmful or illegal activity in our customers advertising and marketing campaigns.

This information is not used with the purpose to identify you personally, for the purpose of targeting you with advertising or for the personalisation of advertising.

 

Privacy and consent

Strictly necessary - Required

The cookies are strictly necessary and should be classified as such in your cookie policy

Special Purpose

As a fraud prevention solution, we operate under legitimate interest and legal basis to process end-user data without user consent and without the requirement to process end-user opt-out, requests for deletion or right-to-object.

 

tgtag.js sets the following cookies:

Cookie Name

Default expiration time

Description

Type

_tguatd 30 minutes Used to store UTM values First-party
_tgrsid 30 minutes Used to distinguish user sessions First-party
_tgsid 30 minutes Used to distinguish user sessions First-party
_tgclid 30 minutes Used to distinguish user sessions First-party
_tgmsclid 30 minutes Used to distinguish user sessions First-party
_tgirclid 30 minutes Used to distinguish user sessions First-party
_tgfbclid 30 minutes Used to distinguish user sessions First-party
_tgdcclid 30 minutes Used to distinguish user sessions First-party
_tgtgclid 30 minutes Used to distinguish user sessions First-party
_tgvisit 30 minutes Used to distinguish user sessions First-party
_tgmd 30 minutes Used to distinguish user sessions First-party
_tgsc 30 minutes Used to distinguish user sessions First-party
_tgtim 30 minutes Used to distinguish user sessions First-party
tg 30 minutes Used to distinguish user sessions First-party
_tglksd 365 days Used to distinguish user sessions First-party
_tgpc 365 days Used to distinguish users First-party
_tgt_ 1 minute Used to test tld First-party