This document describes how TrafficGuard uses cookies to provide fraud prevention and security solutions to our customers.

TrafficGuard uses cookies and similar technologies that we deploy through integrations on customer websites to provide advertising fraud prevention and security solutions.

This information helps us monitor for and detect potentially harmful or illegal activity in our customers advertising and marketing campaigns.

This information is not used with the purpose to identify you personally, for the purpose of targeting you with advertising or for the personalisation of advertising.

Privacy and consent

Strictly necessary - Required

The cookies are strictly necessary and should be classified as such in your cookie policy

Special Purpose

As a fraud prevention solution, we operate under legitimate interest and legal basis to process end-user data without user consent and without the requirement to process end-user opt-out, requests for deletion or right-to-object.

tgtag.js sets the following cookies:

Cookie Name

Default expiration time

Description

Type

_tguatd

30 minutes

Used to store UTM values

First-party

_tgrsid

30 minutes

Used to distinguish user sessions

First-party

_tgsid

30 minutes

Used to distinguish user sessions

First-party

_tgclid

30 minutes

Used to distinguish user sessions

First-party

_tgmsclid

30 minutes

Used to distinguish user sessions

First-party

_tgirclid

30 minutes

Used to distinguish user sessions

First-party

_tgfbclid

30 minutes

Used to distinguish user sessions

First-party

_tgdcclid

30 minutes

Used to distinguish user sessions

First-party

_tgtgclid

30 minutes

Used to distinguish user sessions

First-party

_tgvisit

30 minutes

Used to distinguish user sessions

First-party

_tgmd

30 minutes

Used to distinguish user sessions

First-party

_tgsc

30 minutes

Used to distinguish user sessions

First-party

_tgtim

30 minutes

Used to distinguish user sessions

First-party

tg

30 minutes

Used to distinguish user sessions

First-party

_tglksd

365 days

Used to distinguish user sessions

First-party

_tgpc

365 days

Used to distinguish users

First-party

_tgt_

1 minute

Used to test tld

First-party

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